Kona Commons Selects Artist for Brand Refresh
Holualoa Artist Siena Baldi to Create New Imagery for Kona’s Premier Shopping Center
Kailua-Kona, Hawai`i (July 9, 2021) – Kona Commons is excited to announce a new partnership with Holualoa artist Siena Baldi who was recently selected to work with the shopping center on its brand refresh.
The center sent out a call to local artists in May soliciting artwork samples and received many impressive applications. Baldi’s art was chosen for its imaginative imagery, vibrant colors, animation, and creative interpretations
Baldi, who describes herself as an eco-conscious artist will create a series of images for Kona Commons which will be used on parking lot banners and throughout the shopping center’s marketing.
Katie Kaanapu, marketing director for Kona Commons, envisions Siena Baldi’s art as the foundation for a future campaign which will heighten brand awareness and add a new twist to the center’s personality. “Siena’s art will be the perfect complement to the shopping center’s image. We can’t wait for this fall’s rollout of the art,” she said.
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About Siena Baldi
Siena Baldi lives in perpetual creative bliss on the Big Island of Hawai’i surrounded by lush beauty on land and underwater. Causes that are important to Siena include ocean health, reducing plastic, and feeling connected to nature. Through murals and other artwork, Siena sparks amusement and conversation about challenging topics. You can view Siena’s portfolio online at www.sienabaldi.com and @sienabaldi on Instagram.
About Kona Commons
Kona Commons, owned by local partners MacNaughton and Kobayashi Group, offers something for everyone and is home to 20 national and locally owned service amenities, shops, and restaurants. The property regularly holds free, family-friendly community events, including movie nights, nonprofit partnership events and unique experiences for children. For additional information about Kona Commons visit www.konacommons.com