2022-2024 Strategic Plan 

Since our founding in 1968, the Kona-Kohala Chamber of Commerce works to strengthen our local economy while promoting the well-being of our community. With 430 members, our organization brings together the business community as a strong, united voice to address key issues in our community, on our island and in our state.

• MISSION: To provide leadership and advocacy for a successful business environment in West Hawaiʻi.
• VISION: To enhance the quality of life for our community through a strong, sustainable economy on Hawaiʻi Island.
• VALUES: Leadership | Connection | Education | Respect | Aloha

Strategic Imperative #1:  BUSINESS ADVOCACY

Advocate for West Hawaiʻi’s business community by addressing key issues.

Tactical Implementation:

• Focus on the Chamber’s current top priorities of Housing, Water Development and Astronomy.

• Amplify advocacy efforts by leveraging virtual opportunities, encouraging more Chamber member involvement, and strengthening alliances.

• Increase the Chamber’s connection to government officials that includes invitations to board, committee, and general membership meetings.

Strategic Imperative #2: COMMUNICATIONS

Communicate important information that affects our members and community.

Tactical Implementation:

• Act as a communications hub by receiving and disseminating timely, relevant information using multiple delivery methods.

• Enhance the Chamber’s public relations and marketing strategy to communicate the organization’s actions and value.

• Transition to more automation where possible with online and digital services.

Strategic Imperative #3: MEMBER OPPORTUNITIES

Offer innovative opportunities to connect, educate and promote our members.

Tactical Implementation:

• Conduct gatherings (virtual and in-person) where members can network, build relationships and connect to the membership and business community.

• Offer educational seminars (virtual and in-person) based on member interest.

• Provide benefits and services to expand reach and increase visibility for members with a continued focus on leveraging the Chamber’s targeted emails, website, news feed and social media.

Strategic Imperative #4: MEMBERSHIP

Demonstrate the Chamber’s value to engage and build the membership.

Tactical Implementation:

• Build and strengthen volunteerism to enhance member engagement and achieve greater capacity for the organization.

• Improve tools to make it easy for Chamber members to recruit new members throughout the year.

• Continue to develop strong Chamber leadership at the committee and board levels with a welcome approach and supportive framework.

--- Board of Directors approved this plan initially in 11-23-21 and again 10-26-22 to extend from 2022 through 2024 ---